New Program Launch to Help Small Businesses with Digital Presence

Published on March 20, 2024

SAN ANTONIO (March 20, 2024) - The City of San Antonio and Herospace are partnering to help small businesses in San Antonio reach more customers online. Businesses of any size seeking professional digital support can take a user-friendly online survey to receive a detailed report that will help them understand the strengths and weaknesses of their online presence. The Digital Presence Program is supported by funds from the American Rescue Plan Act (ARPA). 

To be considered for free digital services, businesses must meet size guidelines and be based in San Antonio. Business owners who need the most help with their web presence and digital skills will take precedence. Small businesses located in specific current or future City construction project areas can also receive the free digital services. 

“The City of San Antonio is home to a variety of small businesses that each have their own unique business needs,” said Brenda Hicks-Sorensen, Director, City of San Antonio Economic Development Department. “A company’s digital presence can be pivotal for awareness and customer growth which is why we are bringing professional digital services resources where there is a need.”

The program begins with a survey asking small business owners about their websites and digital skills. Businesses will then meet with a digital marketing expert who will go over the report and make a customized plan to improve their online presence related to their website, social media accounts, photos, or videos. Small businesses that need the most assistance or are in areas with long-term City construction projects get extra digital help for free.

Small businesses will learn how to:

• Make websites and use social media to reach more customers online.
• Get more people to visit and contact their business through the internet.
• Attract potential customers and connect with current customers.

The program aims to increase the visibility and connectivity of small businesses through their digital presence. For more information and to take the survey, visit the Digital Presence Program’s website.